Why Baby Sensory is not just ‘nonsense’…

As a business, we believe that the freedom to share thoughts, opinions, and ideas promotes critical thinking, fosters self-discovery, and enables learning and growth

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The importance of connection for new parents

Becoming a parent is an exciting and life changing experience. It can also feel overwhelming and very lonely. Isolation has a huge impact on health and wellbeing and its effects should not be underestimated.

When new parents feel alone they may experience stress, anxiety, poor sleep, lower resistance to illness and postnatal depression. Staying connected with others is one of the most important ways to protect wellbeing during this time.

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Why Colour Matters in Your Baby's World

Colour is a part of everyday life. It surrounds us in nature, brightens our homes, and even shows up in our dreams. We often rely on colour when making choices about what to wear, how to decorate a space, or how to design a brand. But have you ever wondered whether our responses to colour are instinctive or something we learn as we grow?

Many studies have looked at how different colours can affect learning, mood, and behaviour. Some colours may lift our spirits and help with focus. Others might make it harder to concentrate or feel calm. This makes colour a powerful tool for both parents and early years professionals who want to create positive and balanced environments for young children.

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